GM Building Its Own In-Car AI Assistant, Launching Late 2026

General Motors (GM), one of America's biggest carmakers, is building its own artificial intelligence (AI) assistant for its cars — and it plans to launch it later this year.

AI is computer technology that can understand language and respond in a human-like way. GM already added Google's Gemini AI assistant to its vehicles this year, letting drivers speak naturally to control things like temperature, radio, and even play trivia games.

But GM says its own new assistant will go much further. Instead of just sitting "on top" of the car, it will be built deeply into the vehicle itself, connecting to the car's own data and systems.

Here's what GM's new AI is expected to do:

• Predictive maintenance — warning you about problems before they happen
• Vehicle telemetry — using live data from the car (like speed, engine status, and location)
• OnStar intelligence — tapping into GM's built-in safety and support service
• Custom settings — for example, a "kids setting" that adjusts music, seats, heating, and door locks for children

Anna Santos, a GM product manager, says the goal is to "understand the vehicle, the drive and our customers' needs, and make everyday ownership simpler." She did not reveal the assistant's name or which AI technology company GM is working with.

Why does this matter? GM says the key advantage is its own proprietary data — information only GM has about how its cars work. This could let GM's assistant do things a general-purpose bot like Gemini simply cannot.

The assistant will work in GM vehicles from the 2022 model year and newer — meaning millions of cars.

In short, GM is betting that AI can become a bigger part of the driving experience. As Santos put it: "This is the beginning of a broader AI journey for us." For everyday drivers, it could eventually mean a car that talks to you, understands your habits, and helps keep itself running smoothly.

This is an AI-generated summary. Read the original article at: https://www.cnbc.com/2026/07/31/gm-in-vehicle-ai-system.html